Prepared for Dr. Jason Marr, ND · Evoke Integrative Medicine

Everything We've Built, Now One Engine

For almost two years we've grown your brand, built your authority, and turned your expertise into patients. The next step isn't more of the same. It's connecting the content, the ads, and your database into one engine that compounds.

See The Growth Engine

A proposal for our June 16 roadmap call

Where We Are

You're Already One of Our Biggest Wins

When we started, you had deep expertise and a quiet feed. Today you're our flagship case study, the clinic other doctors watch to see what consistent, high-authority content actually does.

~2 yrs Partnership since Aug 2024, one of our longest-standing clients
$14.60 Cost per lead on Meta, even through your slowest season
2x Return on ad spend at the bottom of the year, before optimization
1,700+ Leads captured and sitting in your database, ready to reactivate

The foundation is built. The reach is real. Your next 32 reels are already recut and queued for this quarter. What's missing isn't effort. It's tying the front end and the back end together so nothing slips.

Your Front Door Works. The Back End Is Leaking.

The content and the ads bring the right people in. The problem is what happens after they raise their hand.

1,700 leads going cold

The automation feeding your nurture list broke, so new leads stopped syncing and a database you already paid to build is sitting untouched.

No-shows clogging the calendar

The old lead form was too easy to fill out, so browsers booked free consults and ghosted. We've already rebuilt it with friction to fix this.

A database nobody's working

Those 1,700 people already raised their hand. Right now nothing re-engages them, and that's some of the cheapest revenue you'll never see.

No game plan to fix it

These are all solvable, but they need a clear plan and someone keeping an eye on it, not another tool that gets set up once and forgotten.

Your front door works. The money's leaking out the back. The Growth Engine plugs the gaps.

The Solution

The Megafon Growth Engine

One team, one plan, everything pulling in the same direction. Four pieces that feed each other. Attention becomes leads, leads become booked consults, booked consults become Resilience Labs, and every result becomes more content.

01

Short-Form Content

32 short-form pieces every quarter, shot, edited, and posted with our HEIT framework (supplement rankings, "you're wasting your money" breakdowns, testosterone and gut). On top of that, we keep recutting and re-releasing your proven past content, and we've already recut 32 of your best performers dropping this quarter, so your feed never goes quiet.

32 short-form / quarter Ongoing recuts HEIT framework
02

Long-Form YouTube Authority

12 long-form YouTube videos every quarter, shot, edited, and published. Each one earns deep trust, ranks over time, and funnels viewers to book a free consult, so the authority play feeds your calendar, not just your view count.

12 long-form / quarter Funnels to free consult Trust + ranking
See the system →
03

Paid Patient Acquisition

Meta lead campaigns managed and optimized daily, now running on the new higher-friction lead form we built to cull no-shows and surface serious buyers. We'll help you get it fully connected, then scale the budget the way we did the month you booked 14 conversions.

New qualified lead form Daily ad management Retargeting
04

Database Reactivation Game Plan

You're sitting on 1,700 leads. We build the plan to wake them up: how to segment them, what to say, and in what order, plus the fix to get Zapier and Flowdesk talking again so new leads stop slipping through. The strategy is ours, and we'll guide the rollout with you.

1,700-lead playbook Automation fix Quarterly strategy

Starting Day One

The Game Plan: Your First 30 Days

This isn't a someday roadmap. These are the exact next moves from our last call, the fastest wins sitting in your funnel right now.

01

Your next 32 reels are already cut

We took your top performers and recut them with HEIT. They start releasing this quarter, so there's zero gap in your feed while everything else gets dialled in.

02

Your new lead form is live

We've already rebuilt it with friction (readiness, real health goal) to filter browsers and lift your show rate. Done.

03

Get it fully connected

Make sure the new Meta lead form is wired into your follow-up so no lead is missed. We'll walk you through it.

04

Reconnect Zapier and Flowdesk

Repair the broken automation so every new lead syncs to your email platform again, instead of quietly falling through.

05

Map the 1,700-lead reactivation

We build the game plan to wake up your database: who to message, what to say, and the sequence to send it in.

06

Scale the spend

With the form and follow-up dialled in, push the budget the way we did the month you booked 14 conversions. That's the next lever.

The Investment

More Engine For The Same Investment

You're already investing $5k a month. The Growth Engine keeps that number exactly the same and adds long-form YouTube authority and a plan to wake up your 1,700 cold leads, all under one roof.

Short-Form Content System 32 short-form / quarter + recuts $3,500/mo
Long-Form YouTube Authority 12 long-form / quarter $2,500/mo
Paid Patient Acquisition Meta ads + new lead form $1,500/mo
Database Reactivation Game Plan 1,700-lead playbook + automation fix Included
À la carte total $7,500/mo

The Growth Engine ~ Partner Rate

$5,000/mo + GST

One team, one plan, everything connected. A 12-month partnership with a 6-month love-it-or-leave-it guarantee. Ad spend billed separately to Meta.

12 Months to Compound. A 6-Month Way Out.

A connected engine compounds. Content builds on content, your database warms, your authority stacks. That needs real runway, so the Growth Engine is a 12-month partnership. But you're never trapped in it.

If you're not feeling it at the 6-month mark, you walk. No penalties, no questions. Half a year is more than enough to know it's working. The term buys the runway to build something that compounds, and the 6-month out keeps the risk on us.

You Don't Need a Testimonial. You Are One.

This is the story you're already living. A full year of results, in your own words.

Dr. Jason Marr, 1 Year of Results

Patient volume, revenue growth, and what compounded over twelve months of showing up. The Growth Engine is built to make year two outrun year one.

From Startup to $1M+

How Meta ads helped a clinic cross seven figures.

40% Revenue Growth in 12 Months

The strategy that added 40% top-line revenue in a year.

The Honest Questions

Is this more than I'm paying now?

No. It's the same $5k a month you already invest. The difference is what you get for it: we split your shoots so you now get long-form YouTube authority on top of the short-form, and we build you a real plan to reactivate the 1,700 leads sitting in your database. Same spend, more engine.

What actually happens when my current agreement ends?

Nothing breaks. We roll straight into the Growth Engine so there's no gap in posting, ads, or follow-up. The transition is invisible to your patients.

Are you running the reactivation for me?

We build the game plan: who to message, what to say, the sequence, and the fix to get your automations reliable again. The sending happens on your email platform, and we guide you through getting it live. The strategy and the heavy thinking is on us.

Will more friction on the lead form hurt my cost per lead?

Your cost per lead may rise slightly, and that's the point. We're trading a pile of no-shows for fewer, more serious people who actually show up and convert. A higher show rate on a clogged calendar is worth more than cheap leads who ghost.

Does the avatar / Dad Hero idea fit into this?

Yes. The engine is the foundation, and experiments like Dad Hero and AI content ride on top of it. Once the core is humming we'll find the right place for them, without pulling focus from what's already converting.

Am I locked into a long contract?

It's a 12-month partnership, because a connected engine needs runway to compound, but it comes with a 6-month love-it-or-leave-it guarantee. If you're not feeling it at the halfway point, you walk with no penalty. The term gives us room to build, and the 6-month out makes sure the risk stays on us.

Let's Build Year Two

If you're in, here's exactly what happens next:

1

Green Light

We align on the plan today and give it the go.

2

Lock In

One 12-month Growth Engine agreement, signed before June 28 so there's no gap.

3

Connect & Roll

Lead form connected, the 32 reels start dropping, and we map the 1,700-lead reactivation.

4

Scale

Push ad spend and let the connected engine compound.

This is built specifically for you, Jae. Let's lock in year two.


Let's Lock In Year Two